Fresh New Look

20th September 2007

imageData Group has always been a very successful company in its fields of expertise but has largely evolved according to its production assets rather than to the types of clients it serves (public service organisations, retailers and retail brands and corporate businesses).

To better meet the communications challenges of the day imageData Group has restructured and re-branded; launching three new marketing divisions and creating a new sales and account management structure along the way.

public-iD is the division that will exclusively service clients in the public services market. The division includes account management, creative, digital marketing and sourcing. The dedicated public-iD teams are based in Willerby (near Hull) and Brighton. To support this new market approach public-iD will draw on the considerable resources of imageData Group including those of its printing arm, imageData Print.

We have designed new logos, a new website, new marketing literature and stationery. To keep costs down and to get as many people involved in the rebrand as possible we have enlisted the help of our colleagues' children to help with the photoshoot for the website. We had a lot of fun doing it but wished the sun could have showed its face!

For further information please call the marketing department on: 01482 652323 or email: marketing@imagedata.co.uk